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Planning Your Dream Dinner
By Lee Reid | December 1, 2009
A dream dinner may bring to mind a free steak for some people. Dream Dinners is also a clever food franchise that’s growing fast. It involves prepared menus and locations where people go to receive instruction in cooking them. Yes, you’re probably saying “why didn’t I come up with that one”?
People are very busy today. Eating well at home is besoming more and more difficult . Even the terrific pre-made food available today in stores isn’t quite the same as home cooking. When the schedule is packed, however, will people give up their jobs or their self made meals? This franchise comes to the rescue.
The program works like this. People visit the location and then choose up to all– items on a provided menu. Number of servings determines cost of each meal. Then they cook it while still at the shop. Cooking experts supervise in either private or public cooking sessions. This is a lot like a chef at a restaurant coming out to direct the diners in preparing the food.
It’s not as costly as it sounds. The more people buy the more they save, so all– meals are about $3.50 per serving not counting sides and other items like salads. The cost per serving with the sides is about $5. That’s a great deal for the food plus the cooking instruction.
These locations are franchises people own. And there’s been some controversy behind the franchise. It’s not the food or menus or preparation, but rather the franchisees. Some of the franchisees aren’t happy. Forbes Magazine profiled Dream Dinners in March 2008. The story didn’t look good for the company. The new concept quickly gained popularity and attracted would be business owners. But it seems the business plan wasn’t strong, as many of these people found themselves unable to continue the business after a short time and a lot of investment. There may have been some misrepresentations made as to potential profits.
Let the franchisees and the company worry about the controversy, for the diner Dream Dinners is just what the chef ordered.
Looking to learn more about special evenings out, such as for Thanksgiving dinners, then visit our site.
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